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Not only has Bob Guyer written the BOOK on lobbying on the state level... his seminars are of exceptional value for seasoned government affairs specialists and novices alike.
Ron Myers
Speaker pro tem (former), Washington House of Representatives



train here for better lobbying

Welcome to the Campaign Method for More Effective State Government Affairs, a systematic training curriculum that equips advocates to effectively and successfully lobby state lawmakers, staff, regulatory agencies, special interests, and the governor’s office. The Campaign Method jumpstarts novices and sharpens veterans to greatly improve their lobbying results. 

I invite you to linger on this site, download our complimentary training materials, and ask me (no charge) how the Lobby School might assist you to achieve your advocacy goals.  

Guyer Headshot 2019

Robert Guyer

Engineering THE LAW, Inc.
DBA Lobby School

Lobbyist Career Development Plan-Web-Blue (1)

About Us

Campaign Method for More Effective State Government Affairs

Based on my 30 years in advocacy, contributions from Lobby School participants, and detailed advice from professional colleagues working across the United States, Lobby School students develop skills with sufficient depth to excel quickly as advocates. And they avoid needless mistakes that kill careers and destroy lobbying campaigns. My methodology is step-by-step, beginner-to-expert, professional training consisting of:

  • A graduated series of six best-practices lobbying manuals
  • Three live public workshops and any number of 2-hr to 3-day private custom seminars
  • 15 online videos available topically a la carte or in packages
  • Free materials provided throughout this website


Bob Guyer has been training young, and some old, politicos, influence peddlers, and policy hawks for quite some time. His lessons are more hands on than theory based, and his classes are a true workshop of ideas, information, and knowledge about the business… I always learn something new whenever I review Bob’s book or take his class.

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